The 10 Biggest Social Media Mistakes (and How to Avoid Them)

April 10, 2016

Social media spent a great deal of time under the microscope. Was it relevant to B2B marketers? Did it offer any real business value or ROI? Was it an essential part of a serious business’s marketing strategy? Time has shown the answer to all these questions to be a definitive ‘yes’. But that doesn’t mean the world of B2B is awash with brands using social media to its best effect.

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